The Importance Of Executive Recruiters Marketing

By Elena McDowell


Recruitment is a very important process for any organization or company that requires the human resource for its production. It may involve the aspect of finding the most appropriate and qualified personnel to fill any vacant position in the organization. However, getting the right and most competitive person for the job is a major challenge that faces many organizations and so in most cases the recruitment do not turn out to be successful. Executive recruiters marketing have assisted these organizations in knowing much about a successful recruitment and selection process.

The vacant post may arise to employee turnover, retirement or expansion of the workforce to create more vacant positions. There are always two different types or sources of recruiting new employees, there is the internal source and the external sources.

They design the best adverts for the job with its specification or duties in order to only attract a large pool of applicant from where they are able to select the ones that successfully will pass the interview. The value of recruiting new employees especially from the external sources is too high for these companies and so they have to use the recruitment agencies to help them achieve this.

Due to economies of scale, the recruitment agencies charges relatively low fee for the whole process and this explains why most companies prefer the agencies for this duty. The adverts developed by the recruiters are generally very impressive and appealing to the potential applicants. The adverts are placed on the daily newspapers and periodical magazines or at some strategic points where they can be seen by the potential applicants.

Some are placed on the internet social media to attract the computer literate professional. Through this, the agencies are able to receive large number of applications for the general public makes recommendations to the management of their client organizations with the list of successful recruits, after conducting an interview for the successful applicants.

The external source of recruitment usually brings into the company new people who are more ambitious and focused to work effectively in order to achieve the organization goal. They also bring their diversified talents and experience from almost all the sectors of the economy. This helps the organization with new ideas that can be used effectively to improve efficiency and work performance.

However, these sources sometimes may bring about some difficulties and problems than the internal recruitment. Since most of the new recruits are not from within the organization, they may take a lot of time conforming to the culture of the organization and this may reduce their performance in the short run.

There has been high demand for this type of service leading to emergence of several organizations that are specializing in this area and so they assist the large companies get the most appropriate employees. With several of such organizations in place, the issue of competition now arises between these organizations in order to maintain their touch with their client.

The adverts are then made internally and the most qualified is chosen among the application received. The executive recruiters marketing has been very vital to the performance of the organizations that are not able to spent enough money for the recruitment process. Thanks to the cheap fees that they usually charge.




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